Communications & Social Media Audit + 30-Day Content Starter
Get a clear picture of what’s working, what’s not, and what to do next.
Not sure why your social media isn’t getting the reach or engagement you want? Is your website communicating your value clearly? A communications audit provides an outside perspective and a practical roadmap for improvement. Your social media and communications expertise—without the cost of hiring a full-time communications professional.
Essentials — $495
A focused review for small businesses and organizations that need clear direction.
Includes:
- Website review
- Instagram review
- Facebook review
- LinkedIn review
- Brand voice and messaging review
- Key strengths and opportunities
- 5 priority recommendations
- 1 hour consultation
Best for: Organizations that need an outside perspective and a clear starting point.
Understand what’s working, identify what’s holding you back, and leave with a month of strategic content ready to go.
Your organization is already doing great work. The challenge is turning that work into content that reaches the right people, encourages engagement and supports your goals.
This service combines a strategic communications and social media audit with a month of ready-to-use content created from your existing stories, photos, initiatives and organizational content.
Strategy Package — $750
The Audit
I’ll review your current digital presence, including:
- Website messaging
- Content quality and consistency
- Engagement and audience opportunities
- Brand voice and messaging
- Current content performance and KPIs
- Areas where your communications can improve
You’ll receive clear recommendations focused on increasing reach, engagement and overall digital performance.
Your 30-Day Content Starter
I’ll take the content you already have—your stories, programs, events, photos, initiatives and organizational updates—and turn it into a month of strategic social media content.
You’ll receive:
- A 30-day content plan
- Recommended content pillars
- 8–12 ready-to-use social media posts
- Captions written for your audience and platforms
- Recommendations for which content should be used on Instagram, Facebook and/or LinkedIn
- Suggested calls-to-action
- Content recommendations designed around your current KPIs and goals
- Ideas for repurposing existing content so you’re getting more value from the work you’re already doing
The goal isn’t simply to give you more posts. It’s to create better posts with a purpose.
Strategy Session
We’ll finish with a 60-minute consultation where I’ll walk you through:
- What your audit revealed
- Your biggest opportunities
- How to use your new content
- What to prioritize over the next 30 days
- How to measure whether your strategy is working
What You’ll Walk Away With
By the end of the project, you’ll have:
✓ A clear understanding of what’s working
✓ Specific recommendations for improvement
✓ A month of strategic content ready to use
✓ A clearer content strategy
✓ Practical ways to improve your KPIs
✓ A roadmap for what to focus on next
Want ongoing support?
If you’d like help implementing the strategy beyond the first month, ongoing communications and social media consulting packages are also available.
Ready to strengthen your communications and get more from the content you’re already creating?
Complete — $1,250
A comprehensive communications review designed for organizations preparing for a larger communications or marketing push.
Includes everything in Strategy, plus:
- Comprehensive communications assessment
- Website messaging recommendations
- Social media strategy recommendations
- Campaign opportunities
- Communications priorities for the next 90 days
- Recommended KPIs and measurement approach
- 90-day communications roadmap
- 90-minute strategy consultation
Best for: Organizations looking for a strategic roadmap they can use over the next three months.
What You Receive
Every audit is designed to give you more than a list of problems.
You’ll walk away with clear priorities, practical recommendations and a roadmap you can actually use.
Need help implementing the recommendations?
Audits can also be followed by ongoing consulting and implementation support, tailored to your organization’s needs.
Let’s take a look at your communications. Helping you tell your story, reach your audience and achieve your goals.
Have more questions? Book a consultation here.